Groove Pillow - overnight relief from neck pain whilst you sleep

His solution, the Award-winning Groove Pillow, is a memory foam pillow that is ergonomically designed to eliminate neck stiffness and upper back pain by supporting correct posture while you sleep.

Research has shown that people who sleep in poor posture positions not only experience spinal pain when waking and throughout the day, but also reduced quality sleep1

. Attaining good quality sleep is one of the important foundations for good health, since physical and mental health, immune function, and the ability to think and focus are all impaired through a lack of sleep2

. Consultant Physiotherapist Greg Davis (www.themedical.co.uk) says: “Insufficient support and some sleep positions such as stomach sleeping can trigger pain in the neck and other areas of the spine. Sleeping on the stomach places stress on the cervical spine because the head is pushed to one side or the other, whereas sleeping on the back places

the least amount of stress on the cervical spine.

“Back and side sleepers may find it helpful to try a specially designed pillow that helpsfacilitate neutral spinal alignment for a more comfortable sleeping position. Sleeping on the side with an additional pillow between the knees also helps to keep the spine more comfortably aligned.”

After extensive analysis of the optimum sleep position, comfort and neck pain relief when using a variety of pillows, Alex developed Groove Pillow® in conjunction with orthopaedic memory foam specialists. Designed to cradle the head and neck with its shape based on the anatomy of the cervical and shoulder area, the pillow includes a contoured dip

that supports the cervical (neck) area that helps facilitate neutral spinal alignment by guiding your upper body into a comfortable sleeping position whether you lie on your back or are a side sleeper.

The Groove Pillow features:

Neck & Shoulder Support – the ergonomically designed pillow offers neck support from a specially moulded central dip to support the cervical area and lateral raises to support the shoulders.

Bamboo Charcoal Memory Foam – the memory foam moulds to the unique shape of your head and neck and encapsulates the antibacterial properties of bamboo, whilst charcoal helps with odour control.

Thermogenic Protective Inner – this inner layer is designed to regulate your sleep temperature ensuring your head stays cool at night. This protective inner layer also ensures memory foam longevity and prevents dust from eroding the foam.

Scuba Pillow Protector - the minimalist, contemporary design of the outer-layer scuba pillow protector not only protects your pillow from stains but is soft to the cheek. The white pillow protector is easy to remove with a simple zip fastening and can be refreshed by machine washing at 30 degrees and tumble dried at a medium heat.

Groove Pillow is available online priced £29.95 including free delivery from www.groovepillows.co.uk and delivered direct to your home, with a 100-day money back guarantee if your comfort doesn’t improve.