Morecambe 'social media guru' helps businesses find their feet after lockdown

Ruth Wilkinson’s digital courses will teach employers and staff everything they need to know to get the most out of their social media and grow their businesses.

The free courses, fully-funded through Leading Lancashire, are ideal both for complete beginners who have never set up a Facebook page in their lives and people with more advanced skills.

Ruth has been running the series of one-day courses on the video platform Zoom to help businesses to cope during lockdown and to help them get back on their feet now restrictions are easing.

Feedback has been extremely positive from local business people who attended the courses.

Julia Possener, of Adventure Trails, said: “Ruth is the social media guru!

“The course was full of really practical tips and tricks and a really good use of my day.”

And Verity Mills, from The Hanging Basket in Lancaster, said: “It was a fabulous day. l learned so much and it’s crazy how much I didn't know.

“Ruth went at a great pace and answered all of my questions brilliantly.”

Ruth, who runs the courses in conjunction with Lancaster & Morecambe College, has a Masters degree in mentoring and coaching, and is an accredited professional in Facebook and Google - one of only a handful in the north west.

She runs The Consult Centre in Morecambe, a PR agency providing social media help for businesses.

Ruth set up The Consult Centre in 2016 after a successful 26-year career in the corporate industry.

The Consult Centre, based on Marine Road Central with an office overlooking Morecambe Bay, also provides one-to-one coaching for business professionals, website building, search engine optimisation and networking events, among other services.

The firm also offers training and meeting rooms with stunning views across the Bay which are available for organisations to hire.

The Consult Centre won Best Business Support company in the 2019 Bay Business Awards.

Ruth said: “If you want to increase awareness of your business then you need to understand how your business can operate best on social media, because that’s where your customers are.

“These courses will help you do exactly that.

“We like to have a mix of skill levels on the courses and there is no judgement about what you do or don’t know about social media before you attend.”

Courses are available from 10am to 4pm on the following dates:

September 4 - Twitter for Business

September 10 or 11 - Canva for Business: Beginners

September 17 or October 16 - Setting up your YouTube channel for Business

September 18 - MailChimp for Beginners

September 24 - Facebook Pages for Business

September 25 - Facebook Adverts for Beginners

October 1 - Instagram for Business: Beginners course

October 2 - Twitter Beginners course

October 8 - LinkedIn for Business: Building your Personal Profile

October 9 - LinkedIn for Business: Building your Company Profile

October 15 - Canva for Business: Level 2

October 22 or 23 - Google for Business

For further information or to register on a course, call 01524 521483 or email [email protected] or go online here