Wayne Hemingway has hailed the vintage festival as a massive success but stopped short of promising it would return in 2015.
Instead the Morecambe-born designer and TV personality, whose two-day event pulled an estimated 40,000 people into town during a glorious weekend, has thrown down the gauntlet to residents to help secure the festival’s future.
Central Morecambe was buzzing all weekend as huge crowds, many of them dressed up in fashions from the 1930s and ‘40s, enjoyed the sights and sounds of Vintage-by-the-Sea.
Peak time was 3pm on Sunday when two Lancaster Bomber warplanes flew over Morecambe Bay in glorious sunshine.
Businesses reported bumper takings, hotels were packed out with visitors, and praise for the event - which celebrates 20th century culture - came in from all quarters.
Mr Hemingway said: “It’s been fantastic.
“Morecambe has proved that if it aims high, residents and visitors to the town respond positively.
“People have come from all over, from Northampton, Leicester, London, Scotland, and to a man and woman they’ve been saying how good Morecambe looks.”
But when asked if the festival will return next year, Mr Hemingway said: “We always like to reflect on things and there’s an awful lot of energy and work goes into it.
“I lead our team in London to come and do this because I was born in Morecambe and care very much about it.
“It’s important that it’s not just us that continue things, and people don’t wait for us to come and do more.
“Others need to take snippets of this and keep things happening.
“We need to cut the workload down for some of us as individuals. There are enough skills within this area to deliver this by spreading the load.”
Lauren Zawadzki and Elena Gifford, from Deco Publique events company who co-organised the festival, described Vintage-by-the-Sea as “truly spectacular”.
Councillor Ron Sands, cabinet member for tourism on Lancaster City Council, who co-funded the event with Morecambe Town Council, said: “I have never experienced anything in Morecambe that quite matches this festival. It will be talked about for years to come.”
Andy Jupp, who entertained crowds outside the Midland all weekend on the Charity Shop DJ booth, said: “We’ve had a really really brilliant time.
“We’ve found some really good pubs and really sound people in Morecambe.”
Other popular events over the weekend included a display of classic cars outside the Midland, a vintage market in the Platform, a double decker bus that doubled as a bar outside the Platform, a dog show, a bicycle ride along the seafront, and two themed music nights at the Winter Gardens – one featuring 1980s house and dance music, and the other an evening of soul.