Promenade shops and cafes have given an overwhelming thumbs up to the Morecambe Carnival and can’t wait for it to return next year.
A survey of more than 60 seafront businesses revealed that 100% said the carnival was good for the town.
The colourful event returned in May after an absence of 13 years and pulled 30,000 onto the prom.
The research by Go Morecambe also revealed that:
n98% of businesses said their trade increased on carnival day, with an average rise in takings of 65%
n50% said they stopped open for longer than normal
nSome of those who didn’t stay open said they would have, except they ran out of food and drink
Seagull Amusements, the Young Ones clothes shop, B&M Bargains, Bruccianis cafe, Pedder Street News, Rita’s Cafe, LZ Boutique, Lees Games, Morecambe Bay Discount, Snappyland and the Grove Cafe were among the businesses surveyed.
Lisa Byron from LZ Boutique said: “This needs to be an annual event.
“It’s fabulous for Morecambe and brings tourists to the town.”
Three amusement arcades and Briggs shoe shop said their takings had not particularly increased on the day but all said they supported the carnival.
The Morecambe Carnival Committee is already planning the 2015 event.
The 2014 carnival featured a parade of floats along the Promenade and a live music stage produced and hosted by The Bay radio.